Elena Cartasegna
Stockholm
Senior Fellow
Elena Cartasegna is a course leader and consultant of Oxford
Leadership Academy™ based in Sweden. Since joining us in January
2007, Elena has been facilitating our Self Managing Leadership™
programmes and consulting with senior management teams in global
companies such as Telefonica, O2, SEB, Nordea, Handelsbanken, PEAB,
FMC Technologies and Randstadt/Vedior amongst others.
Elena's understanding of leading and organizing is informed by
her twenty years in international senior management, consultancy
work with thousands of leaders and the self-mastery learning and
development she has practiced and facilitated along the way. She
offers her clients the authentic insight and pragmatic
results-orientation that comes with having herself been in their
shoes.
Elena's fast-rising business career took her from co-creating
Nike's global brand-defining marketing, to co-building and managing
Nike's pan-European brand communications division, to leading
Nike's US, Latin American and Canadian retail development. At the
age of 33, while running a multinational division reporting to two
VPs and at the height of her success, Elena decided to heed the
call of her longtime dream to study yoga in India and subsequently
resigned from Nike on good terms.
This courageous decision quickly birthed a new phase of her
enriching career, one which provided her with the developmental
facilitation opportunity of teaching Ashtanga yoga and meditation
in leading schools all over the world and owning her own yoga
school back in her hometown of Portland, Oregon.
Nearly nine years after leaving the corporate world, Elena
returned, bringing with her a depth of experience and understanding
around human potential and growth. It was a fitting opportunity
that led her, becoming the first Managing Director of W+K12, the
CSR- focused, talent attracting and training business unit of one
of the world's top creative agencies, Wieden + Kennedy.
Elena's industry experience includes banking and financial
services, retail, high technology, energy, automotive,
construction, government, sporting goods, footwear, apparel,
advertising, media, health and wellness, employment recruitment,
social enterprise/not-for-profit and telecommunications.